self evaluation

Throughout the task we learnt many new skills  including how important research is before starting the publication. We understood, researching is vital especially when thinking about layout, format and narrative. Through researching, we al understood the particular visual methodology magazines and how they  create their narrative. This was an important aspect when thinking about narrative for our publication. InDesign was a tool we used to help create our fashion magazine. The desktop publishing application gave us pixel- perfect control over designs, photos and typography, and helped create elegant and engaging pages for print, tablets, and other screens. From using this program, we have learnt how to design and create a magazine.

page layout

As a group, we decided to have our magaizne as a landscape layout , as we felt it represented the theme of our magazine which is helping the landscape with recycling clothing. The landscape orientation, represents how us a society want to protect the landscape by reducing waste in the fashion industry. Digital magazines often come in both portrait and landscape layouts, and this is what inspired us. The image below is an example of an online magazines that is portryaed in a landscape orientation.

final magazine

Fashion editorial other pages….

 

Design- Consume- Use by- Discard (Repeat) 

Concept

important issue they show about waste in the fashion industry. Our inspiration was from `Positive magazine`, as their style is simple yet crisp. We liked how they kept every picture the same size and in the same place on each page, we thought it added a repetitive feel to represent the way we as consumers are treated all the same and as mannequins. Typographer and designer Erik Spiekermann inspired us with his creative typefaces where he lengthens and makes the lettering closer together. We tried to make the emphasize the text  to capture the publics attention. The Concept behind this fashion editorial is to show how fashion designers make clothes that only last for a short period of time, and how there`s always new trends and therefore is always waste in the fashion industry. We wanted her photographs to represent how consumers act like the fashion industry's mannequin and like clothes how they portray a `use by date`, which is why the model has been portrayed as a mannequin thrown out into the rubbish. The title 'Design- Consume- Use by- Discard (Repeat)' represents the way fashion industry treats there clothing and the consumers.

Page Layout & Style

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We decided for a simple layout as we wanted all the public`s attention to be on the photographs, and the important issue they show about waste in the fashion industry. Positive magazine inspired us, with their designs on simplicity. We liked how they arrange their images in editorials, by keeping every picture the same size and in the same place on each page. We felt it added a repetitive feel, to represent the way we as consumers are treated all the same and as mannequins. Typographer and designer Erik Spiekermann inspired us with his typefaces . We thought it was interesting how he lengthens and makes the lettering closer together.

 

The Commission- Recycled Jewellery

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The concept for this article spread is based around Jewellery made from car parts. It explains how something that was once considered waste, could be recycled and remade into something beautiful. The jewellery shown here, is photographed in a modern way which will appeal to our target audience. 

We have used five pages for this spread, and have dedicated it to recycled jewellery. We have included six images, three of them are positioned on a mannequin modelling different necklaces and the other three are of a model wearing the recycled jewellery. The jewellery has been photographed in a way that makes it appear very desirable, due to the modern styling and the way in which the model is posed.

 

- Page Layout & Style

For this spread we liked how the designer David Carson overlapped tet over an image, and how positive magazine designs there articles in a simple form. Simplistic pages is what where wanting to acheive, so all the attention was based upon the jewellery, which we thought gave the magazine a modern feel. Positive magazine inspired us with their use of space, and the way they make the images appear spread out equally.

We decided to place three images on two of the double page spreads as we learnt three is an important number in design and makes everything visually appealing. The first page of the article was designed to appear as black as then it fades to white. We thought thiswould make the pages merge with the rest of the magazine, a more profeshinal look. We also used  black and white font on the first page as we was inspired by Stefan Sagmeister and how he uses black and white text on his designs.

 

Article -'Recycled Jewellery Makes Beautiful, Unique Gifts', Discusses eco friendly jewellery made from waste materials.

We felt that this particular article 'Recycled Jewellery Makes Beautiful, Unique Gifts' suited the photographs of jewellery made from car parts perfectly. The article encourages the reader to make jewellery made from waste products and discusses how it `s been made fashionable to make eco friendly jewellery.

'Fast Fashion' Magazine article and images

For my article i wanted to refelct upon  how most people wouldn’t be caught dead wearing a shower curtain in public. Few would cover themselves in spent coffee grounds, or wrap their bodies in old fishing nets — at least knowingly. But i wanted to state the fact that there’s a growing trend among clothing manufacturers who are turning all kinds of trash into fashion these days.  Old signs and office chairs, they’re all being recycled into clothes that are sold by well-known retailers. “Our evolution toward using trash as our supply chain came through our desire to reduce the impact our clothing has on the planet,” said Jen Rapp, director of communications and public relations for Patagonia, the Ventura-based manufacturer that is largely credited with birthing, then mainstreaming, the trash-to-fashion trend.

I wanted my images to resemble a striking display, deconstructing, re-cutting and completely transforming people’s perception of second-hand clothing or recyclable material, and create ethical fashion with a sense of right and wrong?

I think throughout my work, my chosen references relate to my project, as my self and designers have portrayed environmentally conscious trends in fashion. I wanted to explain the global and personal benefits of adopting these practices, and have demonstrated ways in which individuals, can make conscious changes in their wardrobe choices and reduce their environmental impact of “waste couture” on our planet.

For my page layout i have tried to portray a similar style as the magazine issue ` the black swan issue` (little white lies). I really liked how the designer has placed font over the original image. The design looks unique yet contemporary and stylish. I also referred to our chosen research magazine `positive magazine`. Their page layouts where simple yet intricate. I wanted something similar, so the viewer could clearly understand my work.

Front Cover ideas....?

For our back cover we like the idea of having the same images as we used for the front cover, as we wanted to create the illusion as of the reader has completed a full circle to represent the term `recycling`. The repetition of the images symbolise recycling and upcycling to give the audience the idea of  recycling the magazine. This idea was inspired by the back pages of `Positive magazine`.

target audience and style

-Target Audience

16- 30 is the target audience we have selected for our magazine. We thought by selecting this age group it  focus`s on the next generation, encourageing them to recycle regually.  

- Style

Modern, minimatlistic, and powerful!

 The style of a magazinewe want to create has to be noticed as modern as this will appeal to the younger target audience. The style will also represent a  minimalistic theme, so all the attention is kept on the images showcasing how fashion can be recycled. Throughout the magazine we where referring back to `positive magazine` and liked how they used the + sign through out the spread, so as a group we came up with the idea of having the recycable logo on the top of every left page.

why `positive magazine` inspired us as a group?

The reason why we as a group chose to research Positive Magazine was because we wanted our work to be seen in a similar format covering photos, stories, reportages, every fragment that tells what’s happening in the world through different points of view. As a group we liked how the magazine dealt with topics that are happening in the world, as we want our magazine to deal with recycling in the fashion industry. We also appreciated the modern feel the magazine had, and how they used different page layouts throughout the editorial.

Whereas the magazine PDF format `dazed and confused` was seen as a more formal layout featuring topics such as music, fashion, film, art, and literature. We wanted our magazine to capture the awareness of recycling and therefore did not want the design to be seen as formal. Due to this matter we thought about researching the Stitch newspaper, as it was viewed as an awareness pack to generate a change of attitude and behaviour towards clothing care.

 

 

theme and name

Presentation theme

Fashion magazine based on recycling and upcycled fashion, stopping mass consumption. 

As a group we wnat to try and explain how the fashion industry encourages audience`s to recycle and upcycle clothing.

We decided to come together as a group because all our commission images explored the concept of how waste links into the fashion industry, and how certain problems involving the issue of waste could be solved? All images used are all fashion based, which helped us decide what output we as a group wanted to explore and create? The fashion magazine inspired us the most, and therefore decided our output would be a fashion magazine showcasing how the public audience can still be fashionable yet environmentally friendly at the same time. The concept of our magazine is to encourage clothing recycling and upcycling to help stop mass consumption in the fashion industry.

To gain inspiration on what we could call our magazine several of us looked at thesaurus`s to see what words are associated with recycling.

recycling:
- convert
- reclaim
- recover
- reprocess
- salvage
- save
- reuse

Other names I thought of are:
- Eco
- Environmental

 

-Name of magazine, ‘Eco’

We decided asa group that this name was suitable for our output as the name identifies the theme of the magazine, and thought by useing a recycable logo for the letter `o` how modern this oculd be?

The name is short so can easily be remembered, and from looking back at research short names are considerably popular.  

artist typography research

For inspiration and ideas I researched into typography references and began my research with English graphic designer, typographer and art director Neville Brody. His work mainly includes publication's with articles relating to typography and surrounding subjects. The designs and fonts that he creates are unique and revolutionary in some shape or form. I found his work interesting especially how he designs the text so larger fonts are mixed in smaller fonts, creating certain words. I think these designs stand out and grab the publics attention, this is a technique we as a group have used in our editorial magazine.

Erik Spiekermann is a German typographer and designer. Throughout his career he has created dozens of commercial typefaces and many custom typefaces for world-renowned corporations.

 

David Carson 
David Carson is also a graphic designer who sophia in our group researched. I found his work interesting to look at as his work has been described as being 'grunge typography'. I would agree with that statement as some of his images look as if they have been ruined purposefully. He also places text on images the same way by having missing letters and having them scattered unevenly.

 

 

Stefan Sagmeister
Sagmeister is another graphic designer and typographer. He`s designed album covers for artist`s such as Aerosmith, The Rolling Stones and OK Go. Sagmeister has also worked for many magazines since the age of 15 and now designs packaging, branding, graphics and books. From research, his imagery made me realise how important typography is, and how  the style can change the whole layout and narrative just by useing certain styles and designs. I think his work is inspirational, especially how he uses layers on top of text. I think this could work effectivly and fit with the approch, we as a group are trying to perseive.

 

 

 

 

ideas for fashion magazine

Role's and Responsibilities

Sophie
- Research into two visual references (Graphic designer, Artist, Typography, Photographer who deal with magazines) - Explain how your own work is shown (text, layout of page, choice of images, image size,relationship to text or relationship of images to one another)- Explain why we picked positive magazine and not the other two magazines. -  Talk about the sequencing of images and the experience this creates for your audienceWhat have you learned?

 - Discuss how we worked together as a team as well as individuals.

 

Josie
- Research into two visual references (Graphic designer, Artist, Typography, Photographer who deal with magazines) - Discuss cover choice (Reference is on Facebook) - Explain contents page- Explain how your own work is shown (text, layout of page, choice of images, image size, relationship to text or relationship of images to one another)- What could you have done better or what needed more consideration?

 Luke
- Research into two visual references (Graphic designer, Artist, Typography, Photographer who deal with magazines) - Explain how your own work is shown (text, layout of page, choice of images, image size)

- References from fashion magazines ( Scan magazines- look at text, layout) 

- Important factors we have learnt from research- How have the particularities of your chosen publication output influenced your own choices 

 

Sophia
- Research into two visual references (Graphic designer, Artist, Typography, Photographer who deal with magazines) - Research fashion articles we could include- Discuss the magazines name. - Explain how your own work is shown (text, layout of page, choice of images, image size,relationship to text or relationship of images to one another)

- Write introduction (A clear introduction to your proposed publication choice, outlining the concept, behind your choice.)

- Discuss choice of landscape page orientation

- Identify the roles and responsibilities 

 

Katie
- Research into two visual references (Graphic designer, Artist, Typography, Photographer who deal with magazines) - Research into positive magazine. 

- Explain how your own work is shown (text, layout of page, choice of images, image size,relationship to text or relationship of images to one another)

-  What has been the most significant challenge regarding this task? How can you overcome them in the future? 

- How have you managed this task of the unit? 

Research for designs of Contents Page

Contents Page

ideas for magazine from `positive magazine`

Images at top of page

 

 

- Images placed at the bottom of page

- Title of article covering one whole page

 

 

 Using the whole page as an image

I like the idea of using the whole of the page for an image as if to say we are not wasting the paper and are recycling...

 

 

- Repititon of images

 

- Black backgrounds, match images

-Text on double page

- Collage, the images have been placed in a collage style where they are layered on top of each other.